Why Niche Podcasts Often Sell More Books Than Big Shows

Hi Kyle, It's easy to assume that the bigger the podcast audience, the better the results — especially when it comes to book promotion. But in reality, niche podcasts often sell more books than major shows with massive reach. Here's why small, focused platforms can have a much bigger impact on your bottom line. [...] Continue Reading... In case you missed it: Why Traditional Press Still Matters in the Age of Podcasts and Paid Placements From Local to Global: How to Be Known in 2025's Crowded Media Landscape PR Success Isn't About You (It's About the Bigger Picture) To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

Why Traditional Press Still Matters in the Age of Podcasts and Paid Placements

Hi Kyle, We often hear the question: "Is traditional media still relevant when there are so many podcasts, influencers, and paid options out there?" Our answer? A resounding yes. Just take a look at our new client, Dr. Kirsten Harrison, recently featured in the iconic outlet Parade in the article 6 Signs Someone Is Using You, According [...] Continue Reading... In case you missed it: From Local to Global: How to Be Known in 2025's Crowded Media Landscape PR Success Isn't About You (It's About the Bigger Picture) How to Get on Top Podcasts: It's Not Just About the Message To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

From Local to Global: How to Be Known in 2025’s Crowded Media Landscape

Hi Kyle, In today's media environment, attention isn't given—it's earned. Whether you're an athlete, author, or entrepreneur, the real key to influence is visibility within the conversations that are already shaping public thought. At Wasabi Publicity, we believe the fastest way to expand your reach in 2025 is by stepping into macro conversations—the dialogues already happening in [...] Continue Reading... In case you missed it: PR Success Isn't About You (It's About the Bigger Picture) How to Get on Top Podcasts: It's Not Just About the Message PR Starter Kit: What Every Business Owner Should Have Ready To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

PR Success Isn’t About You (It’s About the Bigger Picture)

Hi Kyle, Here's the thing most authors, experts, and entrepreneurs get wrong about PR: They think it's about their message. Their book. Their story. But great PR—real, earned-media-getting, audience-connecting, headline-making PR—isn't just about what you want to say. It's about tying your message to what the world is already talking about. I say this all the time [...] Continue Reading... In case you missed it: How to Get on Top Podcasts: It's Not Just About the Message PR Starter Kit: What Every Business Owner Should Have Ready Become a Must-Book Podcast Guest To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. | 438-B Highway 176 East, Saluda, North Carolina 28773-8686 United States (404) 865-1405

Nonfiction Writers Conference: Starts Monday!

Live agent pitches, consults, and more.

Hey Kyle,  the online Nonfiction Writers Conference starts on Monday (May 5)! Opening speaker and New York Times bestselling author Roxane Gay discusses how to write with courage, followed by live educational sessions and Q&A with speakers.   Depending on registration level, attendees get: Content-rich learning sessions Pitch liveray agents live Attend virtual networking One-on-one consults with industry pros (including me!) If you want to learn how to write, publish, promote, and profit with nonfiction, this event will help you reach your goals.   JOIN HERE NOW   Cheers! Drew Note: In addition to receiving our daily media leads, one of the perks of being part of our PR community is that I will let you know about special tools to help you boost the PR for yourself and your business, such as PR products, free downloads, PR conferences, teleseminars, workshops and more, offered by my own company and those of my trusted colleagues. If you ever purchase a product or service now or in the future offered via my link, I will receive a commission. I only recommend products or services I stand behind, use personally, and believe will give you tremendous results. If you'd prefer not to receive emails like this, media leads from PitchRate, or any of our brilliant PR wisdom, click Unsubscribe . We'll be sad, but we understand you might not want to be focused on PR and right now. When you're ready, we'll be here. Wasabi Publicity, Inc. | 438-B Highway 176 East, Saluda, North Carolina 28773-8686 United States (404) 865-1405

How to Get on Top Podcasts: It’s Not Just About the Message

Hi Kyle, Let's break down what it actually takes if you're serious about how to get on top podcasts. Everyone wants to land a dream podcast interview. Whether it's The Tim Ferriss Show, The School of Greatness, or another industry-leading platform, being a guest on a major podcast can create powerful visibility and momentum. But if you're [...] Continue Reading... In case you missed it: PR Starter Kit: What Every Business Owner Should Have Ready Become a Must-Book Podcast Guest 5 Ways Honest Messaging Beats Dishonest Marketing To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. | 438-B Highway 176 East, Saluda, North Carolina 28773-8686 United States (404) 865-1405

Nonfiction Writers Conference: Pitch literary agents LIVE

Limited spots to pitch agents—don't miss out.

Hey Kyle, If you're ready to take your author business to the next level, don't miss this powerful event!   The online Nonfiction Writers Conference returns May 7-9, 2025. This event has a long history of delivering content-rich learning sessions with industry experts and helping accelerate the careers of attendees.   New York Times bestselling author Roxane Gay is the opening speaker AND the first 100 people to register will receive a copy of her new book, The Portable Feminist Reader! Depending on registration level, attendees can pitch literary agents and get live feedback, attend a networking and mastermind event featuring small group discussions in Zoom breakout rooms, get a one-on-one consultation with an industry pro, and much more.   Reserve your seat now   Cheers, Drew P.S. Register now and get access to a 15-minute pro session with yours truly! Note: In addition to receiving our daily media leads, one of the perks of being part of our PR community is that I will let you know about special tools to help you boost the PR for yourself and your business, such as PR products, free downloads, PR conferences, teleseminars, workshops and more, offered by my own company and those of my trusted colleagues. If you ever purchase a product or service now or in the future offered via my link, I will receive a commission. I only recommend products or services I stand behind, use personally, and believe will give you tremendous results. If you'd prefer not to receive emails like this, media leads from PitchRate, or any of our brilliant PR wisdom, click Unsubscribe . We'll be sad, but we understand you might not want to be focused on PR and right now. When you're ready, we'll be here. Wasabi Publicity, Inc. | 438-B Highway 176 East, Saluda, North Carolina 28773-8686 United States (404) 865-1405