In-Studio Media Training 101: How to Look, Sound and Connect Like a Pro

Hi Kyle, Landing an in-studio interview is exciting. It can also be intimidating. Suddenly, you’re thinking about things you never considered during a Zoom interview: What should I wear? Where do I look? What do I do with my hands? Is someone going to do my makeup? Are my shoes going to be on camera? And somewhere [...] Continue Reading... In case you missed it: Use PR to Fill Online Workshops What Does It Take To Attract Tier 1 Media? The Timing Mistake That Derails Most Book Launches To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

Use PR to Fill Online Workshops

Hi Kyle, When Dr. Judith Swack hired Wasabi Publicity to promote her book, Clear the Trauma, podcast interviews were an important part of our strategy (one goal inside a larger strategy was to use PR to fill online workshops). Podcasts gave Judith the time and space to explain her work, demonstrate her expertise and introduce new audiences [...] Continue Reading... In case you missed it: What Does It Take To Attract Tier 1 Media? The Timing Mistake That Derails Most Book Launches Media Scam Alert: Why Entrepreneurs Need Experienced PR Guidance More Than Ever To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

What Does It Take To Attract Tier 1 Media?

Hi Kyle, Clients often ask us: What does it take to attract Tier 1 media? First, let's define Tier 1. These are media outlets with national or global reach that have huge audiences, often exceeding millions of readers or viewers. We're talking about opportunities like The School of Greatness with Lewis Howes, Tom Bilyeu's Impact Theory, or [...] Continue Reading... In case you missed it: The Timing Mistake That Derails Most Book Launches Media Scam Alert: Why Entrepreneurs Need Experienced PR Guidance More Than Ever Why “Logo-Rich” PR Matters for Your Brand To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

The Timing Mistake That Derails Most Book Launches

Hi Kyle, If you just finished writing a non-fiction book — or you're deep in the process right now — there's a conversation happening about you that you're not part of. Someone is Googling your name. A potential speaking client, a podcast host, a journalist, a business partner. They're pulling up whatever shows up and making a [...] Continue Reading... In case you missed it: Media Scam Alert: Why Entrepreneurs Need Experienced PR Guidance More Than Ever Why “Logo-Rich” PR Matters for Your Brand The Biggest PR Mistake Founders Make After Landing Media Coverage To your success, Drew Gerber CEO of Wasabi Publicity, Inc. & creator of PitchRate If you no longer wish to receive our emails, click the link below:  Unsubscribe Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

Nonfiction Writers Conference: Starts Wednesday!

Live agent pitches, consults, and more.

Hey Kyle,  the online Nonfiction Writers Conference starts on Wednesday (May 6)! Opening speaker and bestselling author Mike Michalowicz discusses how to build a publishing empire with creative marketing strategies, followed by live educational sessions and Q&A with speakers.   Depending on registration level, attendees get: Content-rich learning sessions Pitch liveray agents live Attend virtual networking One-on-one consults with industry pros (including me!) If you want to learn how to write, publish, promote, and profit with nonfiction, this event will help you reach your goals.   JOIN HERE NOW   Cheers! Drew Note: In addition to receiving our daily media leads, one of the perks of being part of our PR community is that I will let you know about special tools to help you boost the PR for yourself and your business, such as PR products, free downloads, PR conferences, teleseminars, workshops and more, offered by my own company and those of my trusted colleagues. If you ever purchase a product or service now or in the future offered via my link, I will receive a commission. I only recommend products or services I stand behind, use personally, and believe will give you tremendous results. If you'd prefer not to receive emails like this, media leads from PitchRate, or any of our brilliant PR wisdom, click Unsubscribe . We'll be sad, but we understand you might not want to be focused on PR and right now. When you're ready, we'll be here. Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States

Nonfiction Writers Conference: Pitch literary agents LIVE

Limited spots to pitch agents—don’t miss out.

Hey Kyle, If you’re ready to take your author business to the next level, don’t miss this powerful event!   The online Nonfiction Writers Conference returns May 6-8, 2026. This event has a long history of delivering content-rich learning sessions with industry experts and helping accelerate the careers of attendees.   Depending on registration level, attendees can pitch literary agents and get live feedback, attend a networking and mastermind event featuring small group discussions in Zoom breakout rooms, get a one-on-one consultation with an industry pro, and much more.   Reserve your seat now   Cheers, Drew P.S. Register now and get access to a 15-minute pro session with yours truly! Note: In addition to receiving our daily media leads, one of the perks of being part of our PR community is that I will let you know about special tools to help you boost the PR for yourself and your business, such as PR products, free downloads, PR conferences, teleseminars, workshops and more, offered by my own company and those of my trusted colleagues. If you ever purchase a product or service now or in the future offered via my link, I will receive a commission. I only recommend products or services I stand behind, use personally, and believe will give you tremendous results. If you'd prefer not to receive emails like this, media leads from PitchRate, or any of our brilliant PR wisdom, click Unsubscribe . We'll be sad, but we understand you might not want to be focused on PR and right now. When you're ready, we'll be here. Wasabi Publicity, Inc. 224 Thompson St., Unit # 2035 Hendersonville, North Carolina 28792-2806 United States