Saturday, April 30, 2016

So, what surprised you?

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** Warning ** If you haven’t read our State of the Media Report (sent in my last email), read it before continuing... 

So, Kyle, what was your biggest surprise?

Our biggest surprise was BOOKS!
 
 

We were completely surprised that only 8.6% of the media look for book authorship when evaluating a source. WOW! 

 
What does that mean? Well, for sure the PR landscape has changed and knowing how the media evaluate their sources is key to your success.

Want more insights into how the media choose their sources? Join me, my business partner Michelle Tennant, and survey expert Jeanne Hurlbert PhD, on Tuesday, 5/3/16 at 10:00 AM PDT / 1:00 PM EDT for a free 1-hour BLAB on all our key findings.

JOIN HERE: How the Media Find and Choose Their Sources
 
Cheers!
Drew
 
Drew Gerber, CEO
Wasabi Publicity, Inc.
www.WasabiPublicity.com
 
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